Aisha N Ahmed

Last month I had the privilege of completing the Heart of Design Masterclass with the esteemed Peter Gould of Gould Studios.

I was in the company of many great minds and was awed by their drive, thoughts and experience. All participants had a shared objective to add meaning to their work through connecting spirituality and heart to their vision.

The masterclass is not only for ‘designers’ in the traditional sense, but for anyone and everyone looking for direction in how to create with heart.

I came out on the other side of the course with clarity of purpose and a clearer mindset. I have learned so much to implement in my approach to my work as a lawyer and also in any other endeavours be they for profit or not. Ultimately, the course has given me key principles to bring greater value to any project: sincerity, intentionality, craftmanship, gratitude, service and blessings.

Peter’s classes also included many snippets of wisdom taken from classic and contemporary thinkers which put the key principles into a wider context and serve as reminders of how to get the best out of yourself to create the best work.

My sincere thanks to Peter for taking the time to prepare and deliver the course and to his team, especially Subhi Bora, for facilitating. I am truly grateful!

Dolapo Sulyman

I wanted to take minute to express my appreciation for the opportunity to be a part of this course.

I really felt that the course was very well designed to challenge the participant to shift the mindset towards design as a spiritual practice and more so to sincerely design from the heart with empathy that starts with engaging the desired audience for a “product”. 

I loved engaging with the like-hearted community and have come across truely like-hearted individuals that have inspired my journey going forward - not the least of whom is Peter’s journey...so very inspiring.

Thank you all so much again for the beautiful and inspiring content!

Radia Lahlou

I was blessed to join the first cohort of Peter’s Masterclass, The Heart of Design, initially not knowing whether I would fit in given my science/engineering background. It turned out to be amazingly enriching and inspirational, while remaining intelligible. 

Peter has a powerful ability to federate members from various walks of life, and has a natural talent and eagerness for community inception and nurture. He compiled a meaningful selection of state-of-the-art design and entrepreneurship knowledge, through his own experienced lens and in a fluid manner, and gracefully complemented it with the missing spiritual essence, all in an accessible 5-week format. 

His leadership style by inclusiveness and empowerment proved to be valuable in his way of presenting the content; as a coherent embodiment of the masterclass’s spirit. His generosity in sharing ideas and feedback was much beneficial and appreciated. 

Peter’s emphasis on monitoring intention and practicing presence is an element that particularly resonated with me. Some salient and valuable aspects of his personality include his sustained “childhood spirit” exemplified in his sense of wonder and enthusiasm, and his appetite for continuous improvement to reach excellence; both requiring a great deal of humility. 

I am grateful he took time to put together his expertise to spread the “Design with Heart” seeds in the wider community’s fertile land. I ask Allah to accept, bless, and fructify all his endeavours, and to grant him genuine success in both worlds!

Osama Hassan

I recently completed The Heart of Design by Peter Gould, which offered a unique opportunity for personal and professional growth at the intersection of #design, #entrepreneurship and #spirituality.

Taking us on an inspiring five-week journey, Peter outlined how a designer’s mindset, when “heart-centered”, can help professional’s align their spiritual aspirations with meaningful and enriching work.

Thank you Peter for building, leading, and presenting such a creative and inspiring course. I wish Gould Studio all the best with its creative projects, and hope to attend similar courses with you in the future.

Edan Marulanda

JazakAllah khayran for a valuable, heart-centered and very special 5-week journey. I was initially unsure of what to expect from the Heart of Design course, but I felt certain that there was much to learn from Peter's vast experience. 

I came into this course as an artist, writer and photographer who for years had reflected the Islamic principle of ihsan in my work. Being at the cusp of launching several projects, I convinced myself that this course would be able to help me put my spiritually-driven focus in line with the entrepreneurial journey. 

Almost immediately, Peter set about laying the foundations of Heart-centered work within a professional framework; sharing years of personal experience, mantras and must-reads which encouraged participants to embrace his vision for community-focused ethical enterprise true to our traditions. 

May Allah swt continue to increase Peter and his team and make him a reviver of Sincerity, Excellence, Gratitude and Service. Ameen!

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